Swiss watchmaker Hublot selects C-nario digital signage software for its Paris and New York stores1
Hublot, the Swiss watchmaker, has selected C-nario’s Messenger digital signage platform to create a multi-screen synchronised system for large videowalls at Hublot’s stores in Paris, France and New York City.
Following the implementation, Hublot plans to deploy videowalls driven by C-nario’s software at Hublot’s additional 26 stores worldwide.
The project at Hublot’s store in Paris was conducted by APIA Solutions, a French company specialising in digital media and interactivity in point-of-sale environments. The integrator in New York was Media Services Worldwide, a US provider of design, integration and installation services.
Both videowalls, in Paris and New York, display Hublot’s Web TV live streaming, synchronised video clips of Hublot’s watches and brand animations. The displays are centrally managed from Geneva, Switzerland, using C-nario Messenger.
Although located inside the store, the videowalls are clearly visible to passers-by, attracting visitors to enter the shop.
At the Paris store, C-nario Messenger runs on two HP Z Workstations powered by Intel Xeon processors. In New York, it runs on a player assembled by Media Services Worldwide that is powered by the Intel Core i7 processor. Both systems include AMD graphic cards.