Two Leading Pharma Companies Choose Verix1
Verix’s Automated Analytics provides fundamental competitive advantage to its new clients
MOUNTAIN VIEW, Calif.--(BUSINESS WIRE)--Verix announces today that two new clients have signed on to the Verix service. Customers are looking for access to advanced analytic alerts, which is fueling demand of the Verix Discovery Suite.
A major provider of science-based aesthetic and medical products will use the Verix Discovery Suite, along with a medium-sized dermatological products company. Both firms will implement version 2.3 of the Discovery Suite. The solution will enable them to discover, understand and act on unique deviations in the company’s sales and business performance, which the powerful Verix engine identifies. This enables them to maximize sales force productivity and improve ROI through addressing unique, undiscovered opportunities for sales growth.
One firm selected the Verix solution to improve performance of their national sales team by providing specific insights around prescribing behavior changes without generating any hypothesis or performing any drill-down analytics. Analyzing syndicated data, the Verix solution will produce specific identified opportunities which provide valuable insight into competitor behaviors. This provides fundamental strategic advantage by having visibility into competitor behavior changes early.
"Both new customers believe in the Verix value proposition," said Doron Aspitz, President and Chief Executive Officer at Verix. "The Verix Discovery Suite will pinpoint emerging problems, from the smallest dip in regional sales, down to something as precise as a change in the prescribing habits of individual physicians. This will allow each company to act and address issues while they’re still in their infancy," Aspitz added.
The Verix Discovery Suite analyzes huge volumes of raw sales data utilizing a sophisticated set of patent pending algorithms to identify unique performance changes. Business Intelligence tools cannot provide this capability. The analytic engine identifies prescribing behavior changes long before they develop enough momentum to have a significant negative impact on the business. Organizations using the Verix solution can focus significantly more time on resolving problems and less time searching for them.
Verix is a technology innovator providing an on-demand analytic service allowing organizations to identify and focus on the most important changes in their business before they become a trend or appear in a report. The Verix Discovery Suite utilizes technology which reveals changes and sends them directly to the relevant people. This enables users to take action, early and focus on the most important areas of the business. The results -- significant increases on performance through enhanced efficiency and optimization. For more information, please visit www.verix.com.