Enterprise Management Associates Report Names OpTier as Quality of Experience Leader

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NEW YORK, April 28 /PRNewswire/ -- OpTier(R), the leader in Business
Transaction Management(TM) (BTM) for the enterprise, today announced
that Enterprise Management Associates (EMA), a leading IT management
research and consulting firm, has chosen OpTier as a leader in its
recent report titled "An Adopter’s Guide to User Experience Management:
How to Pick the Right QoE Solution for You" in the ’Application --
Web-only, SOA, Web 2 QoE solution’ category. Along with its leadership
position, OpTier was ranked as a key player in the ’Application Life
Cycle’ and ’Business Impact End User’ categories. An excerpt from the
report is available at OpTier.com.


EMA’s QoE adopter’s guide helps organizations choose the right QoE
solution for their environment. OpTier’s CoreFirst is a ’Leader’ in the
’Web Applications Only’ category, which are typically faster to deploy
and administratively simpler than other QoE solutions. The report
states, "CoreFirst provides a distinctive kind of ’transaction
centric,’ end-to-end application monitoring/dependency mapping. EMA
believes that this will become even more valuable as a shared resource
across multiple management solution sets in the future."

CoreFirst assures that business transactions flow smoothly within IT
applications and infrastructure -- without bottlenecks or outages --
for improved end-user experience. The EMA report calls out the key
features and functionality that differentiate CoreFirst from other
solutions noting that, "CoreFirst offers in-depth insights into
transaction-to-infrastructure interdependencies across one or multiple
data centers, with active, real-time monitoring of traffic volumes as
they may impact systems/application performance."

OpTier was also noted as a player in the ’Application Life
Cycle-Centric QoE’ solution category which includes companies that
provide pre-deployment and quality assurance capabilities and featured
as a player in the ’Business Impact: End-User Productivity’ category.

"Whether in the financial services, insurance, manufacturing or any
other industry, the end-user experience is one of the top concerns of
all our customers, and as a result, is a primary focus for OpTier,"
said Israel Mazin, Chairman and CEO of OpTier. "EMA’s research and
report not only supports this area of concern, but provides a critical
guide for organizations trying to take control of their QoE. CoreFirst
has been ensuring QoE for our Fortune 500 customers on an ongoing basis
and we’re happy to be at the top of EMA’s class when it comes to QoE
solutions."

About OpTier

OpTier(R) harnesses the power of real business transactions with its
unique Business Transaction Management(TM) (BTM) software solutions.
Our CoreFirst(R) product assures that business transactions flow
smoothly within IT applications and infrastructure without bottlenecks
or outages, for improved end-user experience and reduced cost. Our
Active Context Tracking(TM) (ACT) technology delivers end-to-end
visibility -- of all business transactions, across all tiers, all the
time -- by continuously discovering the links between IT components and
business services. It also prioritizes IT transactions and processes
based on business needs, for true IT optimization. For more
information, visit www.optier.com.

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